OEM vs ODM: Nibyiza kubishushanyo mbonera bya shusho?

Iyo ushushanyijeho gakondoumupfundiro, guhitamo hagati ya OEM na ODM birashobora kugira ingaruka zikomeye gutsinda. OEM, cyangwa ibikoresho byumwimerere gukora, bituma ubucuruzi bukora impfundikizo byuzuye bikwiranye nibisobanuro byihariye. Ibinyuranye, odm, cyangwa gukora gushushanya byumwimerere, bitanga amahitamo yabanjirije hamwe nibicuruzwa bigarukira, koroshya inzira kugirango umusaruro wihuse. Kurugero, amasosiyete nka batatu byuma yicyuma muri OEM serivisi mugutanga ubushakashatsi niterambere ryibisubizo bihumura ibisubizo bitonga. Mu buryo nk'ubwo, inkono nziza ya OEM na ODM, itanga umupfundikizo utandukanye n'ikirahure cyangwa ibyuma bidahwitse kugirango uhuze ibikenewe bitandukanye. Ubwanyuma, icyemezo giterwa na ngengo yimari yawe, kigoye igishushanyo cyawe, nubunini bwumusaruro.

ABAFATANYIJE

• OEM igufasha byimazeyo agaciro kworo kugirango uhuze ikirango cyawe.
• ODM irihuta kandi ihendutse, ukoresheje ibishushanyo byiteguye hamwe nimpinduka nto.
• Tekereza ku ngengo yimari yawe no gushushanya mbere yo guhitamo OEM cyangwa ODM.
• Oem ituma ibishushanyo byawe bifite umutekano kandi biguha uburenganzira bwuzuye.
• Gutangira birashobora gukoresha odm kugirango ugerageze isoko mbere yo gukoresha oem ibishushanyo.

Gusobanukirwa oem na odm

OEM kubipfundikizo byimikorere

Ibisobanuro n'ibiranga

OEM, cyangwa ibikoresho byumwimerere gukora, bituma ubucuruzi kurema ibicuruzwa kuva gushushanya gushingiye kubisobanuro byabo byihariye. Ubu buryo butanga kugenzura byuzuye ibishushanyo, ibikoresho, nibintu biranga ibicuruzwa byimikorere. Ibigo byo guhitamo OEM birashobora kwemeza ko ibicuruzwa byabo bihurira neza nibiranga ibicuruzwa byabo nisoko. Kurugero, serivisi za OEM akenshi zirimo inzira zigezweho nkubushakashatsi niterambere, gushushanya byimbitse, no gushushanya kwimbitse, no kubyutsa kugirango bigere ku bishushanyo.

Ukuntu OEM ishyigikira ibishushanyo byihariye

Serivise ya OEM ikosora mugushiraho umupfundikizo wihariye wikirere uhuza ibisabwa byihariye. Kurugero, abakora barashobora gukoresha ikirahuri cyaka cyangwa ibyuma bidafite ishingiro bihuza kurambagiza kuramba hamwe nubujurire bwera. Inzira ikubiyemo intambwe nkurutonde rwibimenyetso no gusya kugirango ufungure. Ibi bintu bituma oem nziza kubucuruzi bugamije guhagarara mumasoko ahiganwa. Mugutanga oem, ndashobora kwemeza ko umupfundikizo cyanjye hIms byerekana udushya nubwiza.

ODM kubipfundikizo byimikorere

Ibisobanuro n'ibiranga

ODM, cyangwa gukora gukora ibikorwa byumwimerere, bitanga ibicuruzwa byateguwe mbere yubucuruzi bushobora guhitamo bike. Iyi moderi yoroshya inzira yumusaruro itanga ibishushanyo byiteguye, bishobora guhinduka gato kugirango hamenyekane ibikenewe. Ibigo ukoresheje ODM birashobora kuzana vuba ibicuruzwa ku isoko udashora imari cyane muburyo bwiterambere.

Uburyo ODM yoroshya inzira yo gushushanya

Serivisi za ODM zerekana ibyaremwe byimiterere ya kopi yo gutekamo mugugabanya ingero zishushanyije. Ubucuruzi burashobora guhitamo mubishushanyo bihari, nkasiliconecyangwa inyamanswa idafite ibyuma, hanyuma uhindure gusa nko kongeramo ikirango cyangwa guhindura ibara. Ubu buryo butanga igihe n'umutungo, bituma bihitamo amasosiyete ashyira imbere umuvuduko no gukora neza. Hamwe na odm, nshobora kwibanda ku gutanga umusaruro mugihe ukomeza ubuziranenge bwemewe.

Kugereranya OEM na ODM kubipfundamico

Ibyiza bya OEM

Kugenzura byuzuye kubishushanyo mbonera nibisobanuro

OEM itanga impinduka zitagereranywa yubucuruzi zishaka gukora inyamanswa zidasanzwe zo gusiganwa. Nshobora kwerekana buri kintu, uhereye kubikoresho bikoreshwa muburyo bwimikorere nimikorere yumupfundikizo. Uru rwego rwo kugenzura rutuma ibicuruzwa byanyuma bihuza neza hamwe nicyerekezo cyanjye cyakira hamwe nabakiriya. Kurugero, ndashobora guhitamo ikirahure cyerekana kuramba cyangwa ibyuma bitagira ingano yo kureba, bigezweho. Iyi mbuga iranshimerera kwihagararaho isoko ryo guhatana.

Nyirubwite umutungo wubwenge

Oem kandi iha nyirubwite bwuzuye kumitungo yubwenge. Ibi bivuze ko nsuzugura uburenganzira bwihariye kubishushanyo, kubuza abanywanyi mu kwigana umucyo wimikorere. Iyi nyungu ifite agaciro cyane kubucuruzi bugamije kubaka ikirango gikomeye, kimenyekana. Mu gushora imari muri Oem, nshobora kurinda udushya twange kandi nkagumana inkombe.

Ibibi bya Oem

Ibiciro Byinshi byo Gushushanya no Gutezimbere

Ubwigunge bwaguwe butangwa na OEM buzana amafaranga menshi yo hejuru. Gutezimbere ibishushanyo byihariye bisaba ishoramari ryinshi mubushakashatsi, ibikoresho, no kugerageza. Kurugero, gukora igishushanyo gishya cyapfudodo gishobora kuba kirimo ubumuga bwimikorere nubuhanga bugenda bukora, bushobora kongera amafaranga. Mugihe ubu buryo buremeza ibicuruzwa byiza, ntibishobora kuba bikwiriye ubucuruzi hamwe ningendo ntarengwa.

Igihe kirekire umusaruro

Umusaruro wa OEM akenshi ufata igihe kirekire kubera ibintu bigoye no guteza imbere.

• Ibikoresho byihariye no kwipimisha birashobora kwagura ingengabihe kugeza kumezi 6 kugeza 12 kubishushanyo bifatika.
• Ibicuruzwa byoroshye birashobora gusaba amezi 3 kugeza kuri 6 kugirango urangire.

Iyi ngengabihe yongerewe irashobora gutinza ibyinjira, gukora oem neza kubucuruzi bukeneye ibihe byihuse.

Ibyiza bya ODM

Umusaruro wihuse no kwinjira mu isoko

ODM itanga inzira yihuse yo ku isoko mugukoresha ibicuruzwa byateguwe mbere. Nshobora guhitamo mubishushanyo bihari kandi ngahindura impinduka nto, nko kongeraho ikirango cyangwa guhindura ibara. Iyi nzira yononetse igabanya ibihe bigezweho cyane.

• Umusaruro wa ODM mubisanzwe ufata amezi 3 kugeza kuri 6, ugereranije n'amezi 6 kugeza 12 asabwa kuri OEM.

Uyu mwiherero aramwemerera gusubiza vuba ku isoko no gusaba abakiriya.

Igiciro cyiza kubishushanyo bisanzwe

ODM nigiciro cyiza-igisubizo kubucuruzi budasaba kwigumya kwinshi. Mugusangira ibiciro byiterambere nibiciro byiterambere ku bakiriya benshi, odm bigabanya umutwaro w'amafaranga.

Kubishushanyo bisanzwe, ODM inyemerera kubyara ibintu byiza byimikorere yo gusiganwa ku gaciro bitarenze ingengo yimari yanjye.

Ibibi bya ODM

Igishushanyo ntarengwa cyo guhinduka

Serivisi za ODM zikunze kugabanya urwego rwibikoresho bihari. Iyo mpimye odm kumico yihariye yo gusiganwa, ngomba gukora mumipaka yabanjirije ibishushanyo. Mugihe guhindura bike nkibihinduka byamabara cyangwa ibirango birashoboka, bituma ibicuruzwa byihariye biba bitoroshye. Iyi mbogamizi irashobora kubangamira ubushobozi bwanjye bwo kwerekana umwirondoro wanjye byuzuye cyangwa wujuje ibyifuzo byihariye byabakiriya. Kurugero, niba nshaka umupfundikizo wa sisitemu yo gukora udushya cyangwa ikiganza cyihariye cya ergonomic, ODM ntishobora gutanga guhinduka kugirango ugere kuri ibi bintu. Kwishingikiriza ku gishushanyo gisanzwe kirashobora kumva kigeze, cyane cyane kubucuruzi bigamije gusunika imipaka yo guhanga.

Icyitonderwa:Igishushanyo ntarengwa cyo guhinduka ntibishobora kuba ikibazo kubasosiyete gushyira imbere umuvuduko no kugura umwihariko. Ariko, kubirango bishakisha guhagarara, ibi birashobora kuba ibisubizo bikomeye.

Kutandukanya gake ku isoko

Ibicuruzwa bya odm akenshi bibura umwihariko ukenewe kugirango witondere kwitondera isoko ryo kurushanwa. Kubera ko ubucuruzi bwinshi bushobora kubona amahitamo amwe mbere, umuco wanjye wo gusiganwa ku gaciro birashobora kurangirira bisa nibyabanywanyi. Ibi byuzuyegurika birashobora kugabanuka kuranga ikirango kandi bikakogora gushiraho ikibaho kidasanzwe. Kurugero, niba nhisemo igishushanyo gisanzwe cyikirahure, andi masosiyete arashobora gutanga ibicuruzwa bimwe, bigatuma bigora abakiriya kumenya ikirango cyanjye. Uku kubura ibitekerezo birashobora guhindura ubudahemuka bwabakiriya no kugabanya agaciro kabo amaturo yanjye.

Kugira ngo utsinde ku isoko ryuzuye, nkeneye ibicuruzwa bigaragara. Urwego ruto rwo guhanga udushya rutuma rudakwiriye ubucuruzi bwibanze ku guhanga ikirango gikomeye, kitazibagirana. Mugihe itanga ibiciro nibihe byiza, ubucuruzi muri kidasanzwe birashobora kuba ingirakamaro.

Ibintu by'ingenzi ugomba gusuzuma

Bije

Kugereranya kw'ibiciro hagati ya oem na odm

Iyo ufashe icyemezo hagati ya OEM na ODM kubipfundikizo byimikorere, igiciro kigira uruhare runini. OEM mubisanzwe bikubiyemo amafaranga yo hejuru kubera inzira yagushishijwe no guteza imbere. Ibi birimo prototyping, igikoresho, no kugerageza, burashobora kongera ishoramari ryambere. Ibinyuranye, odm itanga uburyo bwingengo yimari. Kubera ko ibishushanyo bihari, ubucuruzi buzigame kubiciro byiterambere kandi birashobora kwibanda kumahinduka make.

Kurugero, ODM inyemerera guhitamo kuva mubipfundikizo byabanjirije mbere, nka silicone amahitamo ya silicone, hanyuma uhindure ibintu bito nko kongeramo ikirango. Ubu buryo bugabanya imbaraga zimari mugihe ukomeje ubuziranenge bwemewe. Ariko, niba mfite intego yibicuruzwa byihariye bihuza neza nibimenyetso byanjye, ibiciro byinshi bya OEM birashobora kuba bifite ishingiro.

Kuringaniza ikiguzi hamwe nibikenewe

Kuringaniza ikiguzi hamwe nuburyo bworoshye bukeneye gutekereza neza. Niba nshyizeho umwihariko no gutandukanyaga, gushora imari muri OEM birumvikana nubwo amafaranga menshi. Kurundi ruhande, niba intego yanjye ari ukunjiza isoko vuba kandi ikiguzi - neza, ODM itanga igisubizo gifatika. Mugusuzuma ingengo yimari yanjye n'intego z'igihe kirekire, nshobora guhitamo icyitegererezo gihuye neza nubucuruzi bwanjye.

Inama: Kubwo gutangira cyangwa ubucuruzi buciriritse, odm burashobora kuba inzira nziza yo kugerageza isoko mbere yo kwiyemeza kuringaniza ibishushanyo byinshi.

Gushushanya

Iyo oem ari byiza kubishushanyo bifatika

OEM nuburyo bwiza bwo guhitamo ibishushanyo bifatika bisabwa kugenzura byuzuye kuri buri kantu. Kurugero, niba nshaka umupfundikizo wihariye wa ergonomic cyangwa sisitemu yo gukora udushya, oem inyemerera gukora ibicuruzwa byujuje ibi bisabwa byihariye. Uru rwego rwo kwitondera rutuma uhiganwa h'imikorere yanjye igaragara mu isoko ryo guhatana. Mugutanga oem, nshobora guhuza igishushanyo mbonera nicyizere cyanje kandi ibyifuzo byabakiriya.

Iyo odm ihagije kubishushanyo byoroshye

ODM irahagije kubishushanyo byoroshye aho gutegurwa cyane ntibikenewe. Niba nkeneye igipfundikiro gisanzwe gifite impinduka nke, nkibara rihinduka cyangwa ibirango byinjira, ODM itanga igisubizo cyihuse kandi cyiza. Ubu buryo buzigama igihe n'umutungo mugihe ugitanga ibicuruzwa byiza. Kurugero, ndashobora guhitamo inyamaswa zateguwe mbere kandi nkora ibitekerezo bito kugirango bahuze ibimenyetso byanjye, byemeza ko isoko ryihuse.

Igipimo

Igitekerezo gito gikemurwa

Kubyara muto, ODM akenshi igaragaza ko ari ingirakamaro. Ikiguzi cyo hasi no kwihuta ibihe byorohemba no kunyorohera gucunga ingengo yimikoreshereze. Byongeye kandi, amahitamo ya ODM yateguwe mbere yo kugabanya ibintu bigoye umusaruro, kundeka kwibanda kubindi bice byubucuruzi bwanjye. Ubu buryo bufite akamaro cyane cyane mugutangira cyangwa ubucuruzi bugerageza ibicuruzwa bishya kumasoko.

Ibitekerezo binini-bine

Kubyara bunini, oem na odm bafite ibyiza byabo. ODM irushaho kuba nziza, itanga inzira zumurongo zifata amajwi menshi. Imbonerahamwe ikurikira iragaragaza uburyo odm ashyigikira umusaruro munini wumupfumu wibitabo byumupfundikizo:

Ku bucuruzi bisaba ibishushanyo bidasanzwe ku rugero, OEM itanga guhinduka kugirango ukore ibicuruzwa bitandukanye mugihe ukomeza ubuziranenge. Nubwo bikubiyemo amafaranga yo hejuru kandi igihe kirekire, ishoramari ryishura muburyo bwibicuruzwa bitandukanijwe bishimangira umwanya wanjye wisoko ryanjye.

Ibintu bifatika kugirango uhitemo oem cyangwa odm

Igihe cyo guhitamo OEM

Kuranga bidasanzwe hamwe n'ibishushanyo mbonera

OEM nuburyo bwiza iyo nshaka gukora inyamanswa ya couware igaragaza indangaza idasanzwe. Ubu buryo butuma nshushanya fride premium ibintu byihariye, nk'intoki za ergonomique cyangwa uburyo bushya bwo gufata incuro. Kurugero, ndashobora guhitamo ikirahure cyerekana kuramba cyangwa ibyuma bitagira ingano yo kureba, bigezweho. Ihitamo rimfasha gukora ibicuruzwa bihagaze ku isoko. Mu gushora imari muri Oem, ndemeza ko umupfundikizo wanjye uhuza icyerekezo cyanjye no kujuririra abakiriya bashaka ibishushanyo byiza, byihariye.

Ishoramari rirerire mu mutungo bwite mu by'ubwenge

OEM ishyigikira kandi gukura igihe kirekire utanga nyirubwite umutungo wubwenge. Ibi bivuze ko mbunda uburenganzira bwihariye kumico yanjye yo gusiga umupfundikizo, kubuza abanywanyi kubigana. Iyi nyungu ni ngombwa kubucuruzi byibanda ku guhanga udushya no kumenyekana. Kurugero, niba ndatezimbere umupfundikizo ufite uburyo bwo gufunga, OEM iremeza igishushanyo cyanjye gisigaye arinzwe. Iri shoramari ntabwo rishimangira ikirango cyanjye gusa ahubwo no kubaka kwizerana kwabakiriya mugihe.

Igihe cyo guhitamo odm

Isoko ryihuse ryinjiye hamwe nibishushanyo bisanzwe

ODM ni nziza mugihe nkeneye kuzana ibicuruzwa byihuse. Muguhitamo kuva mbere yo guhitamo, nshobora kubika umwanya ku iterambere no kwibanda kumusaruro. Kurugero, ndashobora guhitamo umupfundikizo usanzwe cyangwa umupfundikizo wijimye kandi uhindura bike, nko kongeraho ikirango cyangwa guhindura ibara. Iki gikorwa kitoroshye kinfasha gusubiza imigendekere yisoko hamwe nabakiriya basaba neza. ODM imfasha gukomeza ubuziranenge mugihe cyemeza byihuse.

Ibiciro-bifatika kubisaruro rusange

Kubyara kinini, ODM itanga igisubizo cyiza. Kugabana ibiciro byiterambere nibiciro byiterambere kubantu benshi bigabanya ibibazo byimari. Ubu buryo ni ingirakamaro cyane mugihe nkeneye umwenda usanzwe kugirango umusaruro mwinshi. Kurugero, ndashobora guhitamo umupfundikizo wabanjirije uhura nibipimo byateguwe kandi bikayihindura gato kugirango duhuze ibirango byanjye. Izi ngamba zimfasha gucunga ibiciro mugihe utanga ibicuruzwa byiza ku isoko.

Guhitamo hagati ya OEM na ODM kuriUbukorikoriBiterwa nubucuruzi bwawe bwihariye. OEM itanga uburyo bwuzuye, kundeka gukora ibishushanyo byihariye, byimbitse-byingenzi bihuza iyerekwa ryanjye. Kurundi ruhande, odm yoroshya umusaruro hamwe namahitamo yabanjirije, ukabikora igisubizo cyiza kandi cyihuse kubicuruzwa bisanzwe.

Urufunguzo rwo gufata urufunguzo: Niba mfite intego yo kubaka ikirango cya premium hamwe nibishushanyo mbonera, OEM nuburyo bwo kugenda. Kugirango isoko ryihuse ryinjize hamwe nibikorwa byingengo yimari, ODM itanga ubundi buryo bwiza. Mugusuzuma ingengo yimari yanjye, gushushanya ibintu byoroshye, no gukora umusaruro, nshobora gufata icyemezo cyiza kubucuruzi bwanjye.

Ibibazo

Ni irihe tandukaniro rinini hagati ya OEM na ODM kumapfundiki?

OEm anshimisha gukora impfu zikoporora gupfundikizo ziva mu gishushanyo, naho odm itanga amahitamo yabanjirije hamwe nuburyo buke. OEM itanga kugenzura byuzuye ibishushanyo, mugihe ODM yibanda ku mikorere myiza no gukora vuba.

Nigute nahitamo hagati ya OEM na ODM kubucuruzi bwanjye?

Ntekereza ibintu bitatu by'ingenzi: Ingengo yimari, ishushanya ibintu bigoye, no gukora umusaruro. Niba nkeneye ibishushanyo bidasanzwe kandi bifite ingengo yo hejuru, OEM ikora neza. Kubiciro byibiciro, ibishushanyo bisanzwe hamwe nisoko ryihuse, ODM niyo ihitamo ryiza.

Nshobora gukoresha oem na odm kumusaruro wumupfumu wanjye waki?

Nibyo, guhuza moderi zombi birashoboka. Nshobora gukoresha odm kubicuruzwa bisanzwe kugirango binjire ku isoko vuba na OEM kuri Premium, ibishushanyo mbonera byo kubaka isura yakira. Izi ngamba zingana ikiguzi no guhanga udushya.

Bifata igihe kingana iki kubyaragupfundikizo byo guteka hamwe na oem cyangwa odm?

Umusaruro wa OEm mubisanzwe ufata amezi 6 kugeza 12 kubera inzira irambuye. Ku rundi ruhande, ku rundi ruhande, gutanga igihe cyihuse, mubisanzwe kurangiza umusaruro mumezi 3 kugeza kuri 6.

Ibicuruzwa bya ODM byizewe kumusaruro munini?

Nibyo, ibicuruzwa bya odm byizewe cyane kumisaruro nini. Amahitamo yabanjirije amahitamo akurikiranwe neza, agenga ubudahuzagurika no gukora neza. Ibi bituma odm amahitamo meza kubucuruzi agamije gupima vuba.